The company’s first mainstream all-electric vehicle is expected to reach more than 200,000 units per year for North America and Europe by 2023, Farley said, tripling its current rate.
“The Mach-E has the driving dynamics and design to push new buyers past mere acceptance of EVs to excitement,” Car and Driver’s Eric Tingwall wrote in an article about the award.
Ford said it will utilize its entire Cuautitlán plant, just north of Mexico City, for production. The company is working with key suppliers to increase capacity of Mustang Mach-E, including battery cells, battery trays and electric drive systems, it added.
“On the strength of Mustang Mach-E, Ford delivered record electrified vehicle sales, growing more than three times faster than the overall segment,” Andrew Frick, vice president of Sales U.S. and Canada, said in a statement.
The company said in March that 70% of the Mach-E buyers were new to Ford.
“The goal is to become the clear No. 2 electric vehicle maker in North America within the next couple of years,” according to a statement from Said Deep, head of North America product communications for Ford.